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The next big thing — the iPhone 7

This is iPhone 7. It makes all the things you do with your iPhone better, faster, and more powerful. Two new finishes — Black and Jet Black — highlight its seamless design. A new camera captures shots you never could before. That’s because its larger f1.8 aperture, new sensor, and six-element lens enable brighter, more detailed photos and videos. And Optical Image Stabilization allows for a longer exposure, so you get even better images in low light. The Apple-designed Image Signal Processor analyzes every shot to automatically deliver the very best result. And the Quad-LED True Tone Flash illuminates brighter and farther. iPhone 7 Plus also features a telephoto camera.

The two cameras operate as one, giving you 2x optical zoom and high quality imagery when you zoom even farther. The new Retina HD display — with a cinema-standard wide color gamut — is the best and brightest ever on an iPhone. It’s also the first iPhone with a stereo speaker system, delivering a powerful, immersive audio experience. The enclosure has been entirely re-engineered to make this the first water-resistant iPhone. It’s driven by the A10 Fusion chip, the most powerful chip ever in a smartphone. High-performance and high-efficiency cores let you do the majority of your tasks at a fraction of the power, giving you the longest battery life of any iPhone. iPhone 7 makes the things you do most even better. It’s the best iPhone we’ve ever made.

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